My question is: What is the official number of hotel beds in your city? What's the number of tourists visiting your city per annum? And what's the number of nights spent by tourists in those hotels?
I've recently read an article that stated that Berlin (Germany) recently surpassed Rome as the 3rd most visited European city behind Paris and London. The stats were based on number of nights spent in the hotels (so not based on the number of tourists just visiting for the day or staying with family or friends (how can you capture that anyway in Europe with people roaming and moving freely). Anyway, the numbers for Berlin are:
Number of existing hotel rooms (officially): 80,000 (including all from 1 to 5 Star accommodation)
Number of tourists staying in hotels (2006): 7 million (again, not including 1-day-tourists or people staying with friend/family)
Number of nights spent in hotels (2006): 16 million (this is the number that apparently makes in number 3 in Europe)
I know for a fact that an additional 10,000 hotel rooms are planned for Berlin over the next 4 years (until 2010). And tourism is growing at double-digit figures.
However, room-vacany rates are fairly high (I think rooms are only occupied 70% of the time), and the room charges/rates in EUR-terms are VERY low (below average, and WELL below those of Paris, London, Rome, Amsterdam, Barcelona or Moscow, just to mention a few).... which actually makes it hard for hotels owners to make a decent profit in Berlin.
Cheers.
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